Digital Place Based Advertising


Digital Place Based Advertising is a rapidly growing and important sector of the OOH advertising industry. Not only has Digital technology improved but the declining capital costs of video technology have made the national roll-out of a network increasingly more affordable.  The net result is that digital screens are being placed in every facet of daily life, from malls to medical offices, office buildings, health clubs, even gas stations and convenience stores. Castlewood has provided advisory services to key players in the Digital Place Based space including: